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Platform Coverage

Questions about which Chinese platforms we cover and how we track them.

Which Chinese social media platforms do you cover?

We cover 6+ major platforms: Xiaohongshu (RED), Douyin, WeChat, Baidu, Mafengwo, and Ctrip/Trip.com.

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How frequently is platform data updated?

Data updates vary by platform and data type, ranging from real-time for mentions to daily for aggregated metrics.

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Can you evaluate emerging or niche Chinese platforms?

Yes. China Trading Desk can assess whether a niche platform matters for a defined brief; data access and any monitoring work depend on feasibility and scope.

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How do you handle platform API changes or restrictions?

We maintain redundant data sources, adapt quickly to API changes, and communicate proactively about any service impacts.

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Can you provide platform-specific training or team enablement?

Training and workshops can be discussed as scoped specialist support, depending on the platform, audience and objectives.

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