How far back does your historical data go?
Quick Answer
We provide up to 24 months of historical data depending on platform availability and your subscription tier.
Historical data availability varies by platform and plan:
**Historical Depth by Platform**
- Xiaohongshu (RED): 24 months
- Douyin: 18 months
- WeChat: 12 months (public accounts)
- Baidu: 24 months
- Mafengwo: 18 months
- Ctrip/Trip.com: 24 months
**Plan-Based Access**
- Starter: Last 3 months of historical data
- Professional: Last 12 months of historical data
- Enterprise: Full historical depth (up to 24 months)
**Data Types Included**
- Mention volume trends
- Sentiment trajectories
- Engagement metrics
- Influencer activity
- Campaign performance
- Competitive benchmarks
**Backfill Options**
- One-time historical backfill available
- Custom date range requests
- Specific campaign period analysis
- Seasonal comparison data
- Year-over-year trend data
**Limitations**
- Some platforms have API restrictions
- Very old data may have lower granularity
- Certain metrics unavailable for older periods
- Platform policy changes may affect availability
**Updates to Historical Data**
- Historical data is periodically refined
- Corrections applied as methodology improves
- Version history maintained
- Change logs available
**Custom Archives**
Enterprise clients can request:
- Extended historical periods
- Custom data snapshots
- Archived dataset preservation
- Long-term trend analysis
Contact us for specific historical data requirements or custom archive needs.
Still have questions?
Our team is here to help. Reach out for personalized support or schedule a demo to see our platform in action.